Predictive Analytics

OnNet-NearNet Fiber Analysis Data Set

GeoTel will use its 2.4 million miles of Carrier fiber route data from 765 different Carriers, 1.65 million Fiber Lit Buildings, and Broadband Fiber data, along with commercial building addresses within a defined geographic area, to produce results showing buildings which have which carrier fiber already installed in the building and those that don’t and showing the carrier fiber routes that run in close proximity to buildings that have the capability to pull into the building at no or relatively low cost.  

Carrier Vulnerability Reports

Taking GeoTel’s fiber routes database and analyzing it by distance to a matched client’s customer database and other business information that reveal locations that are near or far from a potential competitor who is either targeting by building or by marketing. Generate a list of “At Risk” locations based either 500 feet from fiber or matched to customer building. Take commercial building address list that match to that address to see the saturation of a competitor in that building.  

Generating Sales Prospecting Lists

Taking GeoTel’s fiber lit building database and matching by address to a commercial business database, then integration of a customer’s client list to profile a building takes place. By matching a client’s customer database to a commercial building database, identifies “New” prospects in a building that a client did not have for actionable sales leads.  

Custom Segmentation Reports

Based on firmographics of sales, telecom spend, number of employees and number of work stations this helps build a custom segmentation profile. Attach these profiles to GeoTel’s fiber lit building database and view the types of businesses that are at that address to enhancing and craft marketing message that building. * Requires additional commercial business data.  

Predictive Targeting

Combining big data with marketing algorithms of trending analytics can help with growing a business both financially and vertically by integrating GeoTel’s fiber lit building database with a business customer database. Then by targeting and profiling at a business location results are achieved.

Market Penetration Analysis

Measuring a client’s penetration into a market based on income and revenue indicators integrated with GeoTel’s fiber lit building database along with identifying CLEC competitor presence at a building or regional geography. Measuring if a client has saturated a market by having too much coverage or to many building locations for their product or services. GeoTel can help with identifying over saturated areas of a market share or areas that need more attention to coverage.  

Carrier Competitive Analysis Report

Creating a custom competitive landscape built specifically for a client at a location by combining GeoTel’s fiber lit building database to a business database, to target who the carrier/providers are at that address and who the businesses are by also segmenting and creating customer competitive profiles. By also leveraging GeoTel’s CLEC Reports that identifies existing carriers and targeting new carriers that may entering into a new market to help define 360 view of competition.  

Broadband Analysis Report

Utilizing GeoTel’s broadband data sets and other business information, GeoTel can ascertain a list of commercial buildings that are being or can be served by a terrestrial or wireless broadband provider. This can be done for residential areas; however, customer must purchase additional data.  

Economic Area-CBSA (Core Based Statistical Area) Geo-Tagged with demographic information and numbers

Utilizing GeoTel’s CBSA GIS polygon data, these metro areas can be issued a unique identification number. All CBSA’s are based on U.S. Census Bureau Statistics. Customers can search GeoTel’s geospatial and relational database and correlate an identification number that represents a specific metropolitan geographic area at the CBSA-Micro and CBSA-Macro levels. Example:
CBSA 10900 – Allentown-Bethlehem-Easton, PA-NJ, identification # 89085034